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We are a Freelance Copy Writing Agency based in Cape Town South Africa. We provide content for B2C Brands requiring high quality optimized copy and give your business a solid content foundation and sustainable online marketing results.

We specialise in website content and web copy, product description branding and content marketing. We provide our customers with content that not only sells, but also compels the user to further explore your website, inviting effective interaction between you and prospective clients.

Our professional editors and freelance copywriters will provide you with specialised content editing services. Nothing could be more detrimental for your website than having ineffective and poorly written content. We pride ourselves on being able to mould your copy into fluid, compelling and concise reading that will guarantee to engage your target audience.

Creating just the right amount of content to be successful online can be rather difficult, especially if you don´┐Ż??t possess the requisite writing skills or have a couple of skilled copywriters at your disposal. Content has become one of the biggest guiding influences online with Google in the last couple of years. Without solid, unique and expertly written content, the online part of your business will never experience the necessary growth required for an effective online presence. With the support of a Copy & Co freelance copywriter the perfect content strategy is just a click away, and we are prepared to do what it takes to ensure the sustained success of your website.

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Freelance Copywriting Cape Town, CTA Online

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http://www.copyandco.co.za

 

6 Factors to Measure Your Content Campaign Success

It is not easy to verify the success of content marketing. Not every company has same target for theirs campaign. In my experience, these six factors may measure your content campaign success.

1.How many Fans, Followers, and Subscribers you have? This is the base information in content marketing campaign as it shows how large your website is. But keep in mind is not the amount, the more followers on behalf of the success.

2.How many different Views among the Content? In the long run, likes, comments, share and retweet are the most important parts for content marketing, but you must keep your eyes on return visitors rather than new visitors because they have keen insight. Such actions would contribute to measure your influence growth.

3.How many Followers or Replier are Influential? This may be hard to understand. Basically, the idea is how many valid followers your follower has. If they have many means they are influential and will be good for you.

4.Is there any Interaction between Website and Visitor? Is your reader visit other post or page? Are they purchase your products? Are they comment on your post or leave a feedback? Find out and analysis these data. If your website lack of Interaction, you should think about how you can do to make your user play with you.

5.Analysis have your Content impact your Brand Focus on how people interact with a brand except for your website. See how they demonstrate their sentiment and how many negative reviews they had made. These reviews will stimulate you renew yourself and bring you more positive review in the future.

6.How many deals have been made from your Content Marketing Campaign? For most people, this is the worthiest part. These six factors measure your content campaign success. Although these looks like a little bit hard to run, dont give up and start small. Social Media Links

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